FOR IMMEDIATE RELEASE
October 5, 2010, K-Bomb Centcom, Los Angeles, CA—In what is arguably a drag-strip journalism first, both Cole Coonce’s Top Fuel Wormhole (his collection of drag racing essays), and its predecessor, Infinity Over Zero (an impressionistic history of the Land Speed Record), have both gone electric. Which is to say these may or may not be the first books on the topics to have a presence on Amazon.com’s Kindle store, but, arguably, these are the first essential ones.
With new, paper-less versions of both of Coonce’s rocket-fueled books now specially formatted for e-readers, modern motor-sports esthetes can download these delicious digital documents and enjoy them with the knowledge that the trees spared by the lack of pulp-processing can now serve as emissions credits for burning rubber and fouling spark plugs.
To that end, K-Bomb Publishing, the imprint that produced both the electric and paper versions of these thick tomes, encourages all consumers to brandish their Kindles at the drag races and, as the next pair of monopropellant-powered Funny Cars blasts by, exclaim to anybody who can hear over the noise that with enough pulp-free purchases of Top Fuel Wormhole, drag racing could ultimately be considered carbon neutral.